Miscellaneous Projects

Selected in-depth examples of sales building, specific projects, and others.

“This Is CVS” Campaign & Training Video

A marketing and training project aimed at introducing CVS/pharmacy's products and services.

Years: 2006
Company: CVS/pharmacy
View

701 Digital Marketing

701 Digital Marketing is the local in-house digital marketing agency I created in 2020 to differentiate our digital products and services. The ultimate goal was to stand out from KFYR’s television arm to compete against digital-centric agencies. I created the name, logo, website, and supporting materials, including media kits.

Years: 2020
Company: KFYR-TV
Scope: Design, Development, Administration
View

BCA Women’s Golf Classic

A charity golf tournament I coordinated for three years.

Years: 2010-2012
Company: KXMB-TV
View

Best of the Class

An annual tradition since 1991, I coordinated the event for four years.

Years: 2014-2017
Company: KFYR-TV
View

CVS Brand Campaign

In an effort to better promote private label brands, I developed an in-store marketing campaign that challenged shoppers to try CVS Brand for themselves and compare it to their favorite national brands.

Years: 2006
Company: CVS/pharmacy
View

Digital+Social First Strategy

I created this award-winning policy and best practices strategy for digital and social media in 2016.

Years: 2016-Present
Company: KFYR-TV
View

Fall Premiere Party

An annual marketing and networking event that I coordinated for three years.

Years: 2014-2016
Company: KFYR-TV
View

First Tooth

First Tooth is a sales initiative I developed to attract a large revenue sponsorship from one of the most challenging advertising categories: Oral Care. Its secondary benefit is to boost social media engagement for our own Facebook pages. I created the concept, logo, package, and micro-site for the campaign, which was selected as a “Win […]

Years: 2019
Company: KFYR-TV
Scope: Design, Development
View

KFYR-TV: Digital Market Leader

An overview of KFYR-TV's top market position and how we achieved it.

Years: 2013-Present
Company: KFYR-TV
View

Kmart Electronics Handbook

A multi-volume handbook outlining product offerings and basic training.

Years: 2001-2004
Company: Kmart
View

Kmart Electronics Revision

From inception to execution, I lead the effort to redesign the Bismarck Kmart Electronics department in 2003.

Years: 2003
Company: Kmart
View

North Dakota Today Logo & Branding

Introduced and supervised roll-out of new logo and branding for KFYR-TV's morning topical show in 2018.

Years: 2018
Company: KFYR-TV
View

The Bismarck-Mandan Encyclopedia

In August 2020, I self-published The Bismarck-Mandan Encyclopedia, which is the embodiment of the historic database that I've been producing on BisManCafe.com since 2007.

Years: 2020
Scope: Design, Development, Ownership
View

The Complete History of Bismarck, North Dakota

Published in 2021, The Complete History of Bismarck, North Dakota is the comprehensive historical journey of Bismarck-Mandan, North Dakota from an isolated frontier town on the edge of civilization, to its seemingly unlikely assumption as capital, to its role as a pivotal city that encompasses government, education, healthcare, agriculture, energy, and commerce. I created all […]

Years: 2021
Scope: Design, Development, Ownership
View